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Marine Lhomel

Corporate Communication Specialist, Infused Communication

Marine Lhomel, Ms, is specialized in corporate communications. She started her career in 2012 as Communication Officer at BioWin, the Health Cluster of Wallonia. In 2015, she became the Corporate Communications Manager of Celyad ($CYAD), a clinical-stage biopharmaceutical company that develops CAR-T cells immunotherapies for cancer treatment. Shifting from industry to academia, Marine then worked as Communication Manager and Project Leader at Objectif Recherche-Focus Research, a non-profit organization that supports the professional development of researchers in Belgium. She has a very good knowledge and understanding of the biotech/medtech sector and is committed to empower scientist entrepreneurs to better communicate. This is why she wrote “Science Infuse“, THE communication handbook aimed to share science with journalists, investors and the general public. She is also a lecturer in strategic communications and competitive intelligence at the Institut de Stratégies et Techniques de Communication (ISTC – Université Catholique de Lille, France).


Connect with Marine Lhomel on LinkedIn

Session:

How to build strong investor relations as a medtech company

Location Einstein B Room Start / end time 4:00 pm to 4:45 pm

Any medtech company which plans for success needs considerable resources to develop its technology and bring it on time to the market. To do so, they usually turn to investors who, depending on their profiles, are more or less familiar with this very innovative and fast-changing sector. Convincing these people in the first place is already a challenge, but how to:

  • Adapt your communications to your different types of investors?
  • Build and maintain sustainable relationships with your investors, even when things do not go as planned initially?
  • Share long-term vision while dealing with short-term expectations?

This workshop aims at empowering medtech entrepreneurs to build strong investor relations thanks to actionable communications tips and strategies.