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Diane Lejeune

Business Manager Medtech & eHealth, Life Sciences & Care Venture Capital, PMV

A pharmacist, PhD, MBA, Diane Lejeune worked 12 years in the biotech and pharma industry where she gained experience in the development of drugs, vaccines, diagnostics and digital health, from R&D to commercialization and portfolio strategy.
In 2016, Diane joined PMV’s LifeSciences and Care team where she focuses on ‘Transforming healthcare, one start-up at a time’ by providing Venture Capital funding to promising Medical Devices and Digital Health start-ups, helping these companies disrupt patient care and the economy.

About PMV:
PMV is an investment company shaping the economic future of Flanders by offering financing solutions to promising companies from the very start to growth and internationalization.


Session:

How to Finance Your Start-Up Business

Location Einstein B Room Start / end time 3:30 pm to 4:15 pm

As an entrepreneur, when you start and later grow your company, it sometimes feels like you’re drinking from the fire hose: There is a lot that is coming your way, and while you’re developing your product and setting up your sales & marketing plan you also need to make sure you have the funds to execute your strategy and build a sustainable business. In this workshop, we will explore the different fundraising strategies (equity and non-equity) for start-ups.

  • What is the best source of funding?
  • How do you combine the different funding options in the most optimal way?
  • What is the best moment to fundraise?
  • How do you keep control over your business and protect yourself as an entrepreneur?
  • When is the ideal moment to pitch your story?
  • What drives the valuation of my business?

We will go over pros & cons of different potential elements of the funding mix, take some time to dive deeper into the fundraising process, share some tips & tricks on how to prepare a solid story towards investors, and will shed light on different valuation methods for your business.

All of this will be looked at from three different but complementary perspectives. We will be sharing our experiences from imec.istart as the #1 European Tech Accelerator, and you will also get first-hand war stories from a startup – Helpilepsy – as well as a behind the scenes view from an investment fund manager.